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3 Keys to Effective Email Marketing

Did you know that repeat customers spend 67% more than new customers? Building relationships with your current customers and prospects is vital to growing your business. One of the most successful ways to reach them with professional email communications that make you look great and save you precious time and money.

IGV’s “3 Keys to Effective Email Marketing” presentation will cover the basics of what email marketing is, why it works so well, and LEARN TO BE A PROFESSIONAL COMMUNICATOR NOT A SPAMMER how to use it in business planning and strategy to achieve specific goals. Learn how to build and maintain a quality subscriber list, create appropriate content for maximum email engagement, increase email deliverability and interaction and be a professional communicator, not a spammer. This presentation also includes some specific instruction on how to get your email promotions and updates opened, and how to measure the impact of a campaign. We will use examples from successful email campaigns and how they were set up to build business and drive sales.

One of IGV's certified presenters will come to your venue and give your members a 1 hour presentation of "3 Keys to Effective Email Marketing"