The challenge that this represents for businesses has to do with a dramatically different viewing landscape. If you design a site with only the desktop experience in mind, mobile users will be left with a cluttered mess that is impossible to properly navigate on a device like an iPhone or iPad. Responsive Mobile Friendly Website Designing
Key Benefits of Responsive Website Design
Helps with search engine ranking, by avoiding the pitfalls of duplicate content and multiple versions.
Streamline budgets by developing one future-friendly site, that works on all devices.
Creates a consistent presence that works on all devices, positively impacting reach and conversion factors.
Decrease management and maintenance with only one site to maintain.