Accessibility matters all over the world. Inclusivity provides equality for all, regardless of what disability someone may have. This applies to the digital world as well. Accessibility has become a major component of all web-based content, especially forms that users need to access. This is an important business practice that all websites should not overlook. Whether you are promoting a product or a service on your website, you need your content to be accessible to everyone. Disabilities impact us all. It is up to us to make the digital world more manageable.

Google has a variety of free tools for business owners. Being so accessible comes at a cost. Creating a Google Business Profile is essential business growth. With one search, it […]

In a mobile-first web design world, it is important to think about the best practices for the images that you create and share online. Y

Your website has many uses for you and your business. Whether your website goals are to increase traffic, make conversions, rank highly on google, or just have a platform for creating content, building backlinks to your website is crucial for optimizing all aspects of your website goals. Without backlinks, the analytical side of your website will suffer greatly, and Google’s algorithm will never notice your content.

In the event that your website does get hacked, the most important rule is to stay calm, cool, and collected. It is not the end of the world. Your first step should always be to contact your website developer. The experts will know best. If you believe your website has been compromised, here are a few ways that can help resolve the issue:

The internet can be a scary place. Running a website means you are always at risk of encountering viruses, malware, or hackers. Protecting your website needs to be a priority. WordPress is one the most popular content management systems (CMS) in the world. Although it is popular, everything has its downside. WordPress is one of the most targeted systems by hackers. Ensuring that your WordPress website has security measures set up should be a main priority. Security measures will mitigate the chances of your website getting hacked.

As Google still owns 97% of the mobile search market, your search result that natively comes up when someone searches your business name matters.  Some customers may skip going to your website when they can instantly get the information they are searching for from search.  Let’s explore ways we can set your business up for more conversions from your Google Business Profile listing in this blog.

Back in 2018, Google decided to enable mobile first indexing by default. Today, search engines look at mobile site content first for indexing and ranking purposes. This means that SEO is heavily affected by having a mobile-friendly site. Your website's performance is heavily influenced by its mobile performance.  

In Fall 2022, Elon Musk purchased the social media giant Twitter for $44 billion. To increase cash flow, he has since made some changes to the network. The most controversial of changes made is the ability to buy verification or a “blue check” subscription.

When you create an open-source WordPress website, you are provided with a default theme and two plugins. A plugin is a piece of software that provides extra or extended features to your WordPress website. These plugins add functionality to your website.

Meta was a big gamble for Facebook owner CEO Mark Zuckerberg. We’ve seen the company costs and expenses increase by 19% to 22.1 billion within the last third quarter. As […]

With over 830,000,000 members worldwide, LinkedIn is the most popular professional social networking website. It is an ideal platform for you to show your professional prowess. Your profile on LinkedIn […]

Today, we count on the email being delivered to us just like we would a letter in the mail. The problem, hackers are increasingly targeting email services around the world and in response, email services provided by Google, Microsoft, and more are creating more parameters to try and stop hackers from getting through their systems.

Google will continue to change. What works today for your marketing efforts may not work the same way tomorrow. The big thing Google is known for doing is rewarding companies for doing things the right way, and for the right reasons.

American businesses received 265,000 website accessibility demand letters in 2021 for violations of accessibility standards. In many cases, if the problems are not solved, it can lead to costly website accessibility lawsuits. Learn more about how to avoid this fate on our website.

Online Video Streaming is Changing the Industry Best Practices for Videos Online are really important today. It’s no secret that the last two years have changed our lives.  What many […]

While Universal analytics collected everything a used did while they were on your website, GA4 is based on an event happening in the user's journey.

Chatbots are revolutionizing customer service for many companies around the world. In simple terms, chat bots allow instant communication between your company and its customers. But that's not all! Thanks to digital advances, chat bots can also use conversational artificial intelligence. Conversational AI in tandem with chatbots, elevate the customer service experience. Making it a huge win for companies.

Now, you may be wondering what that has to do with me and my website. The answer…everything!   We will spare you the eye-glazing technical updates that went into PHP 8 and focus on how this official announcement impacts your website.

IGV is a different from most Website Development and Digital Marketing Companies.  We are committed to keeping your website optimized.  That includes keeping your website protected from hackers by running on the latest security software.