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Why Did Google Plus Fail? Lessons Learned

The social network platform, Google+, shuts down this April. It never made it into the ranks of its counterparts, such as Instagram and Facebook. Recently, it had major issues with user information being exposed. Aside from the data leaks, a look into Google+ can help...

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Top 5 Marketing Trends of 2019

Top 5 Marketing Trends of 2019

  The marketing world is constantly changing — with new technologies and tools, it is increasingly important to stay up-to-date on the latest info to ensure success for your business. With the new year right around the corner, here are some marketing trends to...

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4 Reasons Why You Should Use Video in Your Marketing Strategy

4 Reasons Why You Should Use Video in Your Marketing Strategy

Are you camera shy? Well, most people are, but it’s time to put that aside and add video to your monthly marketing strategy! We know that technology keeps updating and as soon as we think we have social media figured out, something new happens to throw us for a loop....

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Google vs. Facebook Ads

Google vs. Facebook Ads

Google and Facebook are two of the biggest names out there. Nowadays mostly everyone has a personal Facebook account, and Google has the answers to everything we need to know in life. But when it comes to advertising for your business, which one is more beneficial?...

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The Pros & Cons of LinkedIn

The Pros & Cons of LinkedIn

On average, 25 million LinkedIn profiles are viewed every day by businesses looking for individuals who may be future candidates for job openings at their company. LinkedIn is an effective platform for Business to Business networking especially when recruiters are...

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Holiday Marketing Tips for Small Businesses

Holiday Marketing Tips for Small Businesses

The holiday season is just around the corner, and with it comes a lot of shopping. Like the kind of shopping that could almost qualify as a competitive sport. Consumer spending during this year's holiday season is expected to increase as much as 4.8%, and e-commerce...

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The Pros & Cons of Twitter Advertising

The Pros & Cons of Twitter Advertising

Twitter has over 300 million active monthly users and can be a great place to reach a large number of people. Twitter announced that advertising would be available back in 2010, but it wasn’t until 2013 that the advertising was open to everyone. While Twitter...

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4 Excellent Reasons to Redesign Your Website

4 Excellent Reasons to Redesign Your Website

Does your website need a refresh? The Internet moves fast: if your website hasn't been redesigned in the past two or three years, it may need to be entirely remodeled. Here are a few major reasons why you may want to redesign your site from the ground up now. 1....

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Older Blog Articles


Meet Our New Digital Marketing Intern!

Meet Our New Digital Marketing Intern!

Spotlight On: Brittany Roberts We would like to welcome our new Digital Marketing Intern, Brittany Roberts! Brittany is a Senior at Kent State University where she will graduate in May 2019. Here's our Q&A session so you can get to know her! 1. Where are you from?...

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GDPR is Here: Steps to Protecting Yourself

GDPR is Here: Steps to Protecting Yourself

The implementation of the GDPR (General Data Protection Regulation) on May 25, 2018 means big changes to marketing practices worldwide. GDPR is a European Union (EU) law that protects how an individual’s personal information is gathered, stored, and used. If a...

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WordPress Must-Haves

Once you've decided WordPress is the way to do things, you may become overwhelmed with all the plugins and features available. Don't worry! You aren't the only one questioning what to set up and which things are right for you. Switching over to a highly functioning...

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Is Your Website Protected?

If you are a WordPress user, and we hope that you are, there are a few things you should be doing on a regular basis to ensure the safety and security of your website. With WordPress, there comes tons of updated features, new plugins and there is always something to...

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Schedule to Instagram!

Stop those annoying reminders and get to scheduling already! Some of you may already be aware, but for those of you who aren’t, Instagram allows scheduled posts now! As of January 30, 2018, social media scheduling companies have made the adjustment for businesses to...

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Level Up with WordPress Maintenance

Websites are essential to almost every businesses success in the technology-filled world that we live in. They are the main marketing tool for businesses because never turn off and are always accessible. This is why website maintenance is crucial to a business'...

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