Innovative Marketing Tips

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5 Reasons Why You Need to Update Your Website Design

February 21, 2024
Attention spans are fleeting and competition is fierce, so having a modern online presence is no longer a luxury but a necessity. Your website design serves as the virtual storefront […]
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Innovative Ideas for Smarter, More Effective Marketing

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Why Local SEO Is Essential for Small Businesses

May 13, 2025
Local SEO (Search Engine Optimization) is a vital digital marketing strategy for small businesses that want to connect with customers in their area. As more consumers turn to search engines to find nearby products, services, and solutions, appearing in local search results has become critical for growth and visibility.
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How to Perform A/B Testing with Email Marketing

April 24, 2025
Email marketing is one of the most effective digital marketing channels, but sending out emails without understanding what works best can lead to missed opportunities.
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7 Effective Strategies to Collect Email Addresses for Email Marketing

April 24, 2025
Email marketing remains one of the most powerful ways to connect with potential and existing customers. However, knowing how to collect email addresses for email marketing is key to building a high-quality list.
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How to Delete Google Reviews

March 5, 2025
Google Reviews play a crucial role in shaping a business's reputation. Customers rely on these reviews to make informed decisions, while businesses use them to build trust and credibility.
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How Much Does Email Marketing Cost?

March 3, 2025
Email marketing is one of the most powerful and cost-effective tools for businesses. With the ability to reach customers directly, nurture leads, and drive conversions, it remains a key component of digital marketing strategies. 
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How to Optimize Your Website for Featured Snippets in Google Search

January 6, 2025
Have you ever noticed how some search results provide immediate answers right at the top of the page? Wouldn’t it be amazing if your content could appear there? Those highlighted answers are called featured snippets, and they can dramatically increase your website’s visibility and drive more traffic to your site.
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October 23, 2012
4 Questions for Your Holiday Marketing Campaign

blogs.constantcontact.com – Written by Blaise Lucey It may be too early to start chopping down pine trees or even unrolling the Thanksgiving decorations for that matter, but it’s never too early […]

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October 15, 2012
11 Mistakes That Make Your Email Newsletter Absolutely Unreadable

blogs.constantcontact.com –  Written by Blaise Lucey email marketing newsletter can trip you up at the finish line. Everything from colors, to images, to indentation all play a role in whether someone will […]

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October 8, 2012
Facebook Profile vs. Page: What’s the Difference and Why It Matters

Did you know that it is against Facebook’s Terms of Use to have a business set up as a Personal Profile?  Facebook requires that “What’s the difference?” you ask.  ”Why […]

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October 1, 2012
8 Tips for Getting Customers Ready for the Holidays with Social Media and Email Marketing

blogs.constantcontact.com 9/5/12 – Written by Ryan Pinkham Let’s be honest: small businesses have a lot of competition during the holiday season. For the “big guys”, waiting for the end of November […]

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September 17, 2012
Is LinkedIn Actually Becoming the Facebook for Professionals? And Other Host Topics

LinkedIn? It’s like Facebook, but for professionals.” what is LinkedIn? And it’s a comparison that LinkedIn liked to avoid … until this week. Find out which two features you may […]

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September 10, 2012
Is Email Marketing Better Than Social Media?

Originally published on Blogs.ConstantContact.com 8/23/12 – Written by Blaise Lucey email marketing is still driving more overall sales than social media efforts. Some of the key findings: 2.49% of visitors from […]

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