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February 26, 2024

Top Marketing Trends in 2024 2024- a year poised to redefine strategies and reshape the way businesses engage with their audiences. In this blog post, we’ll unravel the latest marketing […]

Innovative Ideas for Smarter, More Effective Marketing

Why Local SEO Is Essential for Small Businesses

May 13, 2025

Local SEO (Search Engine Optimization) is a vital digital marketing strategy for small businesses that want to connect with customers in their area. As more consumers turn to search engines to find nearby products, services, and solutions, appearing in local search results has become critical for growth and visibility.

How to Perform A/B Testing with Email Marketing

April 24, 2025

Email marketing is one of the most effective digital marketing channels, but sending out emails without understanding what works best can lead to missed opportunities.

7 Effective Strategies to Collect Email Addresses for Email Marketing

April 24, 2025

Email marketing remains one of the most powerful ways to connect with potential and existing customers. However, knowing how to collect email addresses for email marketing is key to building a high-quality list.

How to Delete Google Reviews

March 5, 2025

Google Reviews play a crucial role in shaping a business's reputation. Customers rely on these reviews to make informed decisions, while businesses use them to build trust and credibility.

How Much Does Email Marketing Cost?

March 3, 2025

Email marketing is one of the most powerful and cost-effective tools for businesses. With the ability to reach customers directly, nurture leads, and drive conversions, it remains a key component of digital marketing strategies.

How to Optimize Your Website for Featured Snippets in Google Search

January 6, 2025

Have you ever noticed how some search results provide immediate answers right at the top of the page? Wouldn’t it be amazing if your content could appear there? Those highlighted answers are called featured snippets, and they can dramatically increase your website’s visibility and drive more traffic to your site.

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March 22, 2013

Innovative Global Vision Named Accredited Solution Provider by Constant Contact

Author: Karen Leonard

Karen Leonard of Innovative Global Vision, Inc. Named Accredited Solution Provider by Constant Contact Macedonia marketing expert to help small businesses and

December 4, 2012

Take Your Business to the Next Level – 5 Tips from Small Business Experts

Author: Karen Leonard

To gear up for Small Business Saturday, Marketing Edge Consulting Group and Ribbon Videocasting

November 27, 2012

8 Things Small Businesses Must Know About the Future of Mobile Marketing

Author: Karen Leonard

Originally published on blogs.constantcontact.com – Written by Ryan Pinkham “It’s not the third screen or second screen—it’s the first screen. It’s one of the few things we walk around with […]

November 20, 2012

A New Facebook Feature That Could Change the Way You Think of Fans… And Other Hot Topics

Author: Karen Leonard

For years, businesses have looked at new fans as the holy grail of Facebook. But what if there was something better? Another level of fandom where people who “Like” your […]

November 13, 2012

6 Power Moves for Images That Attract, Engage, and Convince

Author: Karen Leonard

Originally published on blogs.constantcontact.com – Written by Pamela Wilson Have you ever noticed how much you have to read every day? The people on your email list are no different. […]

November 6, 2012

Market to Your Sweet Spot for Small Business Success

Author: Karen Leonard

blogs.constantcontact.com – Written by Susan Solovic Why are you in business? Seems like the answer is obvious—right? You’re in business to make money, or at least that should be one of […]

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