Innovative Marketing Tips

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How to Optimize Your Website for Featured Snippets in Google Search

January 6, 2025
Have you ever noticed how some search results provide immediate answers right at the top of the page? Wouldn’t it be amazing if your content could appear there? Those highlighted answers are called featured snippets, and they can dramatically increase your website’s visibility and drive more traffic to your site.
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Innovative Ideas for Smarter, More Effective Marketing

Who Is Looking After Your WordPress Website?

October 14, 2026
Who’s looking after your website? Reliable WordPress website care means more than automatic updates. Learn what to check from backups and security to performance and support, and why having someone responsible helps keep your site working properly, up to date, and ready to support your business goals.
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Your Website May Not Be Broken, But It Could Still Be Costing You Business

September 16, 2026
An outdated business website can still load, function, and look acceptable while quietly costing you leads. Learn how to spot aging content, poor mobile usability, maintenance issues, and hosting problems and decide whether your site needs updates, targeted improvements, or a full redesign today.
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Why Working Harder Doesn’t Always Create More Growth

September 16, 2026
Working harder doesn’t always lead to better results. Learn how small business website growth depends on more than traffic and how stronger search visibility, clearer messaging, and a better website experience can help turn more visitors into real opportunities.
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The Business Owner’s Guide: Preparing for a Strong Fourth Quarter

August 28, 2026
Preparing for a strong fourth quarter starts well before October. Use Q3 to strengthen your website, improve search visibility, plan email campaigns, review past results, and build a coordinated marketing strategy that positions your business for a successful year-end.
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Is Your Website Helping Your Business Grow? Here’s How to Tell

August 27, 2026
For many businesses, a website is one of the most valuable marketing assets they own. It’s available around the clock, answers questions for potential customers, and often determines whether someone […]
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Why Your Competitors Stay Busy While Your Business Slows Down 

July 27, 2026
Discover why your competitors stay busy and how stronger search visibility, helpful content, customer reviews, and an optimized website can help generate more consistent leads, even during slower seasons.
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December 4, 2012
Take Your Business to the Next Level – 5 Tips from Small Business Experts

To gear up for Small Business Saturday, Marketing Edge Consulting Group and Ribbon Videocasting

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November 27, 2012
8 Things Small Businesses Must Know About the Future of Mobile Marketing

Originally published on blogs.constantcontact.com – Written by Ryan Pinkham “It’s not the third screen or second screen­—it’s the first screen. It’s one of the few things we walk around with […]

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November 20, 2012
A New Facebook Feature That Could Change the Way You Think of Fans… And Other Hot Topics

For years, businesses have looked at new fans as the holy grail of Facebook. But what if there was something better? Another level of fandom where people who “Like” your […]

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November 13, 2012
6 Power Moves for Images That Attract, Engage, and Convince

Originally published on blogs.constantcontact.com – Written by Pamela Wilson Have you ever noticed how much you have to read every day? The people on your email list are no different. […]

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November 6, 2012
Market to Your Sweet Spot for Small Business Success

blogs.constantcontact.com – Written by Susan Solovic Why are you in business? Seems like the answer is obvious—right? You’re in business to make money, or at least that should be one of […]

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October 23, 2012
4 Questions for Your Holiday Marketing Campaign

blogs.constantcontact.com – Written by Blaise Lucey It may be too early to start chopping down pine trees or even unrolling the Thanksgiving decorations for that matter, but it’s never too early […]

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