Innovative Marketing Tips

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Is Link Building Still Relevant to SEO?

May 13, 2025
Link building has long been viewed as a cornerstone of SEO strategy. For years, marketers have relied on backlinks to signal authority and relevance to search engines. In this post, we’ll break down the current role of link building, how its importance has shifted over time, and which best practices are still effective today.
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Innovative Ideas for Smarter, More Effective Marketing

Why Working Harder Doesn’t Always Create More Growth

September 16, 2026
Working harder doesn’t always lead to better results. Learn how small business website growth depends on more than traffic and how stronger search visibility, clearer messaging, and a better website experience can help turn more visitors into real opportunities.
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The Business Owner’s Guide: Preparing for a Strong Fourth Quarter

August 28, 2026
Preparing for a strong fourth quarter starts well before October. Use Q3 to strengthen your website, improve search visibility, plan email campaigns, review past results, and build a coordinated marketing strategy that positions your business for a successful year-end.
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Is Your Website Helping Your Business Grow? Here’s How to Tell

August 27, 2026
For many businesses, a website is one of the most valuable marketing assets they own. It’s available around the clock, answers questions for potential customers, and often determines whether someone […]
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Why Your Competitors Stay Busy While Your Business Slows Down 

July 27, 2026
Discover why your competitors stay busy and how stronger search visibility, helpful content, customer reviews, and an optimized website can help generate more consistent leads, even during slower seasons.
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What Happens When Referrals Stop Coming In

July 26, 2026
Referrals can bring valuable business, but they are never guaranteed. Learn what happens when referrals stop coming in, and why service businesses need a professional website and strong search visibility to generate consistent leads.
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SEO vs. AEO vs. GEO: Is SEO Dead or Do Service Businesses Need All Three?

June 30, 2026
SEO vs AEO vs GEO can feel confusing, but they work best together. Learn how service businesses can strengthen visibility across search engines, answer-based results, and AI-powered platforms by building trust and helpful content.
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April 16, 2018
WordPress Must-Haves

Once you’ve decided WordPress is the way to do things, you may become overwhelmed with all the plugins and features available. Don’t worry! You aren’t the only one questioning what […]

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March 19, 2018
Is Your Website Protected?

If you are a WordPress user, and we hope that you are, there are a few things you should be doing on a regular basis to ensure the safety and […]

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March 6, 2018
Schedule to Instagram!

Stop those annoying reminders and get to scheduling already! Some of you may already be aware, but for those of you who aren’t, Instagram allows scheduled posts now! As of […]

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March 5, 2018
Level Up with WordPress Maintenance

Websites are essential to almost every businesses success in the technology-filled world that we live in. They are the main marketing tool for businesses because never turn off and are […]

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February 26, 2018
Push Notifications That Will Accommodate, Not Annoy Your Visitors

We are all familiar with this pop-up every time we download a new app on our phones. And more likely than not, we hit “OK” just to make the message […]

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January 29, 2018
Facebook: The Business Algorithm Change

As many of you know, Facebook founder, Mark Zuckerberg, announced a change mid-January that can affect the way we digitally market our brands. Needless to say, this change in the […]

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