May 15, 2024

In the fast-paced digital world, ensuring your website stays compliant with changing regulations is critical. From accessibility standards to data privacy laws, legal compliance can come across as complicated and overwhelming due to its ever-changing nature.

Innovative Ideas for Smarter, More Effective Marketing

How to Effectively Handle and Remove Google Reviews

January 5, 2026

Google Reviews shape how customers find, trust, and choose your business. While you can’t delete reviews at will, you do have options. Learn when Google will remove a review, when responding matters more, and how smart review management can turn feedback into a growth advantage.

Marketing Trends for 2026 Every Business Should Know

December 5, 2025

Digital marketing is constantly evolving, and staying ahead means understanding the latest trends, social media strategies, and content marketing techniques that help brands engage audiences and achieve measurable growth.

Is Link Building Still Relevant to SEO?

May 13, 2025

Link building has long been viewed as a cornerstone of SEO strategy. For years, marketers have relied on backlinks to signal authority and relevance to search engines. In this post, we’ll break down the current role of link building, how its importance has shifted over time, and which best practices are still effective today.

Why Local SEO Is Essential for Small Businesses

May 13, 2025

Local SEO (Search Engine Optimization) is a vital digital marketing strategy for small businesses that want to connect with customers in their area. As more consumers turn to search engines to find nearby products, services, and solutions, appearing in local search results has become critical for growth and visibility.

How to Perform A/B Testing with Email Marketing

April 24, 2025

Email marketing is one of the most effective digital marketing channels, but sending out emails without understanding what works best can lead to missed opportunities.

7 Effective Strategies to Collect Email Addresses for Email Marketing

April 24, 2025

Email marketing remains one of the most powerful ways to connect with potential and existing customers. However, knowing how to collect email addresses for email marketing is key to building a high-quality list.

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December 8, 2015

Take Control of Your Traffic: Understanding The Importance of Reports

Author: Karen Leonard

When you are building an online presence it can feel like you are doing a juggling act. You blog, you make sure your website is up to date and responsive. […]

October 7, 2015

5 Tips To Rev Up Your Holiday Season Revenue

Author: Karen Leonard

It’s never too early for your small business to start preparing for the holiday season. With Black Friday, Small Business Saturday and Cyber Monday right around the corner it’s time […]

September 1, 2015

Subject Lines, Will They Make or Break Your Email?

Author: Karen Leonard

Subject lines can make or break an email. They will either grab people’s attention enticing them to open the email or they can come across as spammy and make people […]

August 3, 2015

Social Media, SEO & Their Relationship

Author: Karen Leonard

In today’s business world there are so many hot topics like social media and search engine optimization (SEO) that are constantly thrown around without people fully understanding what they are […]

July 1, 2015

Facebook Local Awareness Ads & Their Benefits

Author: Karen Leonard

Have you ever wished that you could run a Facebook ad that only went to people within 5 miles of your store? Now you can do just that. Facebook Local […]

June 25, 2015

Knowing Your Target Audience

Author: Karen Leonard

Have you ever felt like you’re trying to communicate your message to people but no one is responding? Ever stop to wonder if maybe you’re targeting the wrong group pf […]