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Marketing Trends You Need to Know for 2025

November 24, 2024
Is your marketing strategy ready for 2025? The pace of change in the marketing industry has never been faster, and businesses that fail to keep up risk being left behind. Staying ahead of marketing trends is a necessity for remaining competitive, building stronger customer relationships, and achieving sustainable growth. 
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Innovative Ideas for Smarter, More Effective Marketing

How to Effectively Handle and Remove Google Reviews

January 5, 2026
Google Reviews shape how customers find, trust, and choose your business. While you can’t delete reviews at will, you do have options. Learn when Google will remove a review, when responding matters more, and how smart review management can turn feedback into a growth advantage.
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Marketing Trends for 2026 Every Business Should Know

December 5, 2025
Digital marketing is constantly evolving, and staying ahead means understanding the latest trends, social media strategies, and content marketing techniques that help brands engage audiences and achieve measurable growth.
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Is Link Building Still Relevant to SEO?

May 13, 2025
Link building has long been viewed as a cornerstone of SEO strategy. For years, marketers have relied on backlinks to signal authority and relevance to search engines. In this post, we’ll break down the current role of link building, how its importance has shifted over time, and which best practices are still effective today.
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Why Local SEO Is Essential for Small Businesses

May 13, 2025
Local SEO (Search Engine Optimization) is a vital digital marketing strategy for small businesses that want to connect with customers in their area. As more consumers turn to search engines to find nearby products, services, and solutions, appearing in local search results has become critical for growth and visibility.
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How to Perform A/B Testing with Email Marketing

April 24, 2025
Email marketing is one of the most effective digital marketing channels, but sending out emails without understanding what works best can lead to missed opportunities.
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7 Effective Strategies to Collect Email Addresses for Email Marketing

April 24, 2025
Email marketing remains one of the most powerful ways to connect with potential and existing customers. However, knowing how to collect email addresses for email marketing is key to building a high-quality list.
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February 28, 2022
Must Social Media Posts Go Viral to Be Effective?

What does it mean to “go viral” anyway? Typically, a post that is viewed by thousands upon thousands of people in a very small amount of time. What topics make great viral posts? Posts about two-headed cats and maybe a Karen Meme these days.

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February 28, 2022
What is the Best Practices for Using Video on My Website?  

It is so important to follow the guidelines that Google gives us to properly catalog our online videos. Google wants to be the best, so they tell you how to help them find your video content. The trick? You have to know to look for the best practices and we are here to help.

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January 28, 2022
What is Live Streaming? – Technology Trend 2022

The USA has seen an uptick in “live streaming” as a response to COVID 19. Businesses continue to change strategy during the pandemic to reach more customers. Understandably, live streaming gained significant traction as in-person shopping was restricted. Now that consumers are adapting to this type of content, how can businesses best use it to convert sales?

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December 9, 2021
Artificial Intelligence (AI) – Hot Technology Trends 2022

Over the last decade, Artificial Intelligence has come a long way. Artificial Intelligence (AI) is part of everything we do online. From the way we use search engines, voice search, digital advertising, and more. The businesses that understand how the last decade shaped AI, and keep up with the improvements yield the highest results from using the tools.  

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December 3, 2021
Voice Search – Hot Technology Trends for 2022

Voice search is not a brand-new technology for 2022. Yet, more people are utilizing their smart devices to help them find what they are looking for than ever before. Virtual assistants, provide the capability to perform voice searches on smart devices.

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November 30, 2021
Hybrid Events – Hot Technology Trend 2022

When done well, hosting hybrid events can be used as a key  networking metric for business. In fact, 81% of organizers finding networking the top metric in measuring audience satisfaction. That is important considering that 89% measure a hybrid event’s success by audience satisfaction. It is estimated that 47% of event organizers find hybrid events are great for geologically dispersed audiences. Hybrid events are not going to fade away, and the sooner your business adapts the better. 

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