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Is Link Building Still Relevant to SEO?

May 13, 2025
Link building has long been viewed as a cornerstone of SEO strategy. For years, marketers have relied on backlinks to signal authority and relevance to search engines. In this post, we’ll break down the current role of link building, how its importance has shifted over time, and which best practices are still effective today.
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Innovative Ideas for Smarter, More Effective Marketing

How to Effectively Handle and Remove Google Reviews

January 5, 2026
Google Reviews shape how customers find, trust, and choose your business. While you can’t delete reviews at will, you do have options. Learn when Google will remove a review, when responding matters more, and how smart review management can turn feedback into a growth advantage.
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Marketing Trends for 2026 Every Business Should Know

December 5, 2025
Digital marketing is constantly evolving, and staying ahead means understanding the latest trends, social media strategies, and content marketing techniques that help brands engage audiences and achieve measurable growth.
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Is Link Building Still Relevant to SEO?

May 13, 2025
Link building has long been viewed as a cornerstone of SEO strategy. For years, marketers have relied on backlinks to signal authority and relevance to search engines. In this post, we’ll break down the current role of link building, how its importance has shifted over time, and which best practices are still effective today.
read more

Why Local SEO Is Essential for Small Businesses

May 13, 2025
Local SEO (Search Engine Optimization) is a vital digital marketing strategy for small businesses that want to connect with customers in their area. As more consumers turn to search engines to find nearby products, services, and solutions, appearing in local search results has become critical for growth and visibility.
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How to Perform A/B Testing with Email Marketing

April 24, 2025
Email marketing is one of the most effective digital marketing channels, but sending out emails without understanding what works best can lead to missed opportunities.
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7 Effective Strategies to Collect Email Addresses for Email Marketing

April 24, 2025
Email marketing remains one of the most powerful ways to connect with potential and existing customers. However, knowing how to collect email addresses for email marketing is key to building a high-quality list.
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August 26, 2024
Does Your Business Really Need a Website?

To grow your business today, having an online presence is no longer optional—it’s essential. Whether you’re a small local business or a large corporation, the internet is where your customers are searching for products and services.

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July 19, 2024
7 SEO Benefits of Blogging for Your Business

Blogging offers immense potential for businesses, especially when it comes to search engine optimization (SEO). By utilizing the benefits that blogging provides, your business can significantly improve its online presence.

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July 18, 2024
 How to Improve Your Local Business SEO Ranking

Are you struggling to get your local business noticed online? Do you want to improve your visibility in local search results? Local SEO is crucial, especially for small businesses in London, Ontario, and the surrounding areas.

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June 20, 2024
Mobile-First: The Need to Optimize Your Website for Modern Mobile Users

With the increased usage of smartphones across the world, ensuring that your website is mobile-first isn’t just a good practice; it’s a necessity. As of 2024, over 60% of global web traffic comes from mobile devices.

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June 19, 2024
Content Repurposing: Making the Most of Your Blog

Do you have old blogs lying around that aren’t doing the work for you anymore? Not sure how to make them more effective? With thousands of posts everyday, even the best content can get buried quickly.

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May 28, 2024
Google Business Profile Removing Chat and Call History: What You Need to Know

Google has recently announced that it will be removing the chat and call history features from Google Business Profiles. This decision is part of their ongoing efforts to streamline their services and improve overall user experience.

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