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July 18, 2024

Are you struggling to get your local business noticed online? Do you want to improve your visibility in local search results? Local SEO is crucial, especially for small businesses in London, Ontario, and the surrounding areas.

Innovative Ideas for Smarter, More Effective Marketing

Why Local SEO Is Essential for Small Businesses

May 13, 2025

Local SEO (Search Engine Optimization) is a vital digital marketing strategy for small businesses that want to connect with customers in their area. As more consumers turn to search engines to find nearby products, services, and solutions, appearing in local search results has become critical for growth and visibility.

How to Perform A/B Testing with Email Marketing

April 24, 2025

Email marketing is one of the most effective digital marketing channels, but sending out emails without understanding what works best can lead to missed opportunities.

7 Effective Strategies to Collect Email Addresses for Email Marketing

April 24, 2025

Email marketing remains one of the most powerful ways to connect with potential and existing customers. However, knowing how to collect email addresses for email marketing is key to building a high-quality list.

How to Delete Google Reviews

March 5, 2025

Google Reviews play a crucial role in shaping a business's reputation. Customers rely on these reviews to make informed decisions, while businesses use them to build trust and credibility.

How Much Does Email Marketing Cost?

March 3, 2025

Email marketing is one of the most powerful and cost-effective tools for businesses. With the ability to reach customers directly, nurture leads, and drive conversions, it remains a key component of digital marketing strategies.

How to Optimize Your Website for Featured Snippets in Google Search

January 6, 2025

Have you ever noticed how some search results provide immediate answers right at the top of the page? Wouldn’t it be amazing if your content could appear there? Those highlighted answers are called featured snippets, and they can dramatically increase your website’s visibility and drive more traffic to your site.

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November 29, 2019

5 Digital Marketing Trends for 2020

Author: Karen Leonard

With the new year on the horizon, what is your marketing plan? Small businesses get a head start with their marketing endeavors by anticipating digital marketing trends. Here are 5 […]

November 5, 2019

Holiday Marketing Tips for Small Businesses

Author: Karen Leonard

The holiday season is just around the corner, and with it comes a lot of shopping. Like the kind of shopping that could almost qualify as a competitive sport. Consumer […]

November 1, 2019

Firefox Third Party Blocking: How It Affects Your Business Website

Author: Karen Leonard

In September, Firefox announced that it would block all third-party cookies and tracking by default. This means that any third-party scripts on a website would not be able to send […]

September 30, 2019

Facebook & Instagram Removing Like Counts: What You Can Do

Author: Karen Leonard

Have you heard? Facebook and Instagram are currently looking into removing the like count on social media posts and pages. Since April of 2018, Facebook has tested this change in […]

August 28, 2019

10 Local SEO Stats You Need To Know

Author: Karen Leonard

Local SEO gives your business the potential to dominate the local area search. See when someone conducts near me search, you’re no longer competing with the thousands of companies around […]

July 12, 2019

Retargeting with Facebook Pixel

Author: Karen Leonard

I was browsing one of my favorite online shops, and then I hop onto Instagram. Next thing I know, I see an Instagram ad for that exact store, sometimes even […]

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